Reinvigoration & Development


 What we do

  • Concept development for iconic experience in line with the brand
  • Feasibility Studies
  • Reinvigiration of mature attractions, accommodation and tours
  • Conservation and adaptive reuse of heritage sites
  • Make a property / business ready for sale / sourcing finance and writing grant applications

How we do it well

This is where we combine our creativity and logic. We reinvigorate and develop experiences that meet unfulfilled customer needs, leaving the destination or business more competitively positioned to attract greater market share and customer yield.

Our feasibility assessments often use focus groups to test and refine the ideas, and clarify pricing. Our development costs and operating forecasts are used to determine viability, optimum financing structures and economic benefits to the region.

We have extensive practical industry experience getting approvals, sourcing finance, developing and operating what we propose.


Simon spends three minutes explaining our approach to tourism product development and reinvigoration.

Feasibility Studies

Project Country Client
Feasibility Study and Business Case for new Aboriginal Centre and tourism experiences Australia Shellharbour City Council
Feasibility Study for a new art museum Australia Regional Development Victoria, Greater Sherrerton Council
Feasibility Study for Museum, Exhibition and Heritage Centre Australia City of Ballarat, Regional Development Victoria, Sovereign Hill Trust
Feasibility Study for new cruise terminal in Newcastle Australia Newcastle Port Corporation
Feasibility Study for Night Drive Trail in the Otway Forest Australia Victorian Departmenet of Sustainability and Environment
Feasibility Study for Canopy Walk in Otway Ranges Australia Victorian Departmenet of Sustainability and Environment
Feasibility Assessment & Business Plan for tour business development Australia Conservation Volunteers Australia
Feasibility Assessment and Development Plan for Coal Creek Attraction Australia South Gippsland Shire, Victoria
Feasibility Study for adaptive reuse of Railway as Cycleway Australia Lake Macquarie City Council
Feasibility Study for new accommodation and interpretive experience Australia Taronga Western Plains Zoo, Dubbo
Pre-Feasibility Study for privatisation and tourism accommodation development in various reserves Botswana Botswana Ministry of Environment
Feasibility Study for a Health Farm Accommodation at Byron Bay Australia McGettegan Property Investment Trust
Feasibility Study for Cradle Huts 4 day trek on the Overland Track Australia Tourism Tasmania
Product development advice for expansion of accommodation huts, one day guided tours and walks through forests, caves and village Belitze Tree Tops and Pine Valley Tours
Nature Tourism product assessment Singapore Singapore National Tourism and Park
Performance review of ecolodge, guided walks & community development projects Costa Rica Rara Avis
Product Reinvigoration Assessment for Martindale Hall Australia South Australia Tourism Commission

Tourism Product Development

Project Country Client
Guided tours of uncrowded less developed sections of the Great Wall of China China Chinese Office of Tourism & Hi Min Tours
Conservation and adaptation of two haciendas into 5 star retreats Mexico Starwood Group
Renewal of cultural tours at Yucatan Mayan heritage sites Mexico Starwood Group
Soweto Guided Tour including slums and community projects South Africa Soweto Tours
Redevelopment of Sydney Brickpit, featuring 550m ring boardwalk structure 10m above the ground and built in soundscapes Australia Sydney Olympic Park Authority
Adaptive reuse of the North Head Quarantine Station Australia Mawland Group
Project Management of Strahan Interpretation Visitor Centre Australia Tourism Tasmania
City Evolution (digital projection and artworks fotr historic precinct) Australia Newcastle City Council
Interactive guided boat tour of working Newcastle Port Australia Destination NSW and Port Stephens Dolphin Cruises
Assistance setting up Tribes Travel (ethically based tour company) cultural tour Africa Tribes Travel

Product Development - Nature based Tourism

Project Country Client
Seven day ecotour from Angel Falls summit to villages (involving helicopter drop at 2,000m Summit of Falls and hike down from crash site) Venezuela Angel Ecotours
Rafting trips on Urabamba River Peru Peregrine Expeditions
Cultural tours along the Inca Trail, Guide training in interpretation, Guiding nine day treks around Mount Huascaran Peru Sherpa Expeditions
Ecotours for in Peru side of the Andes & guiding various treks in Andes Peru Explore
Ecotours for Tortuguero National Park and local villages (guided boat trips, short walks and accommodation) Costa Rica Tikal Tour Operations
2 day ecotreks through Cloud Forest of Monteverde Reserve Costa Rica Saragundi Ecotourism Travel
Tented Camp and 2-3 day ecotours through Corcodado National Park Costa Rica Drake Resort
Dismal Swamp nature tourism attraction, featuring 110m slide, viewing platforms and goant swamp invertebrate sculptures Australia Forestry Tasmania
5 Interpretation Walks in Tasmania’s Rainforests Australia Tasmanian Parks and Wildlife Service
Tidbinbilla Visitor Centre Australia ACT Parks and Conservation Service
East Gippsland Hinterland Drive Trail Australia Vic Dept Sustainability and Environment
New cabins for Stockton Tourist Park Australia Newcastle City Council
Ecolodge and butterfly farm Belitze Chaa Creek Resort
Ecotours and environmental education programs for Myall Shores Resort Australia EcoPoint
Ecotourism Blue Mountains National Park Australia Bush Limousines
Surf Adventures and accommodation in Durban South Africa and Mozambique Waterways Surf Adventure
Three day wolf tracking experience across the Arctic Circle Arctic Circle European Union and Worldwide Fund for Nature
Product Development Advice for expansion of accommodation huts, 1 day guided tours and undergraund caving Belitze Tree Tops andPine Valley Tours
Master plan to reinvigorate forest mountain bike trail network Australia Colac Otway Shire Council